The story of Rooibos starts around the turn of the century in South Africa' s beautiful Cedarberg region. It was the locals of the area who first discovered that the fine needle like leaves of the wild Aspalathus Linearis plant made a tasty aromatic tea. It was they who first harvested the plants, chopped them with axes and bruised them with hammers leaving them to ferment before drying in the sun. Rooibos is a herb that contains no caffeine. Rooibos seeds are planted during February and March. They are tended for 18 months after which they are harvested. Cut Rooibos is bound and milled to a uniform length then bruised between rollers to trigger the fermentation process, which results in the characteristic flavor and sweet aroma. Natural black cherry flavoring and rose petals create a unique synergy with the fragrant rose petals highlighting the latent caramel notes of cherry. The taste is captivating and reminds one of sitting in a cafe on the Champs Elysee in Paris after touring the haute couture shops of Place de la Madeleine. Versace, Gucci and De La Renta all rolled into a single cup of pleasure - and its good for you